ZebIQ Technology

3D Product Showcases

Interactive 3D and AR product visualisation — configurable, explorable digital twins for event booths, sales teams, and the web.

Glass pedestal turntable with a levitating product form and an orbit ring of light

Some products cannot travel to an event: too large, too heavy, too early in development, or available in too many variants. Interactive 3D and AR product showcases solve this problem — photorealistic, explorable digital twins that visitors rotate, configure, and place into their own space, on touchscreens at the booth or through their phones.

The Challenge & The Solution

Physical product samples are powerful, but limited. They don't scale to full product ranges. They can't show internal engineering or multiple configurations simultaneously. They can't follow the buyer home or into the sales cycle.

ZebIQ builds interactive 3D product showcases that work everywhere — optimised to run smoothly on event touchscreens, web browsers, and mobile AR devices. A single digital asset serves your booth, your website, your sales teams, and your customers' own spaces.

3D product model interface with interactive controls

Built from What You Have

We work from whatever exists: CAD and engineering files (fastest and most accurate), photogrammetry scans of physical units, or detailed modelling from photography and technical drawings. The result is a real-time asset optimised for smooth performance everywhere it deploys.

Configurable Variants — colours, trims, options, and SKUs switched live, so every version is present without shipping anything.

Animated Callouts & Views — feature highlights, exploded component breakdowns, and cutaway views that show engineering buyers what a physical sample cannot.

Core Capabilities

Photorealistic Digital Twins

Real-time 3D models built from CAD, scans, or photography — accurate enough for technical buyers to trust and explore.

Interactive Configuration

Variants, colours, options, and trims switched live on-screen. Every SKU present without shipping a single unit.

Exploded & Cutaway Views

Animated component breakdowns and internal views that reveal engineering and assembly details impossible to show physically.

AR Placement

Customers place the true-scale product into their own space through their phone camera — in facilities, on site, or at home.

Multi-Channel Deployment

One asset serves booth touchscreens, web embeds, sales tablets, and mobile AR — built once, deployed everywhere.

Exploration Analytics

Data on which features, variants, and views buyers spend time on — direct insight for sales follow-up and product marketing.

Our Process

  1. Asset Audit & Capture

    We assess your CAD files, run photogrammetry capture where needed, and define the variant and feature scope with your team.

  2. Real-Time Optimisation & Build

    Models are engineered for smooth real-time performance. Configuration layers, animations, and interactive callouts are built and tested.

  3. Review & Refinement

    Stakeholders review accuracy and interaction on actual target devices — touchscreens, browsers, phones — with refinement passes until sign-off.

  4. Deployment & Event Support

    The showcase ships to booth hardware, web, and AR channels, with on-site technical support during event deployments.

3D showcase deployment across multiple device types
One digital asset, deployed across booth displays, web, sales tools, and mobile AR.

Interactive 3D showcases transform how products are experienced — turning physical limitations into digital opportunities, and single events into ongoing sales assets.

— Event technology insight

Common Questions

What do you need from us to build the 3D model?

Ideally CAD or engineering files, which give the fastest and most accurate results. Where those aren't available, we capture physical units with photogrammetry or model from detailed photography and technical drawings. We confirm the best approach during the initial asset audit.

Will the showcase run smoothly on ordinary devices?

Yes. Real-time optimisation is core to our build process. Models are engineered to run smoothly on event touchscreens, standard web browsers, and mid-range phones, with visual quality scaling automatically to match each device.

Can we use the 3D showcase outside the event?

Absolutely — and we recommend it. The same asset deploys as a web-embeddable 3D viewer on your site, a tablet-based demo tool for sales teams, and a mobile AR experience for customers, extending the event investment far beyond the booth.

What industries benefit most from 3D showcases?

Industrial and heavy equipment (too large to ship), automotive and consumer launches (multi-variant exploration), real estate and infrastructure (site-based AR previews), and any product category where physical samples are impractical or incomplete.

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