ZebIQ Technology

Lead Retrieval System

Scan-to-capture lead retrieval for exhibitors — instant attendee data, custom qualifiers, and CRM-ready exports that turn footfall into pipeline.

Turn trade show footfall into qualified pipeline. ZebIQ's lead retrieval system lets exhibitor teams scan attendee badges and instantly capture consented profiles enriched with custom qualifiers, ratings, and notes — all synced live to a real-time dashboard and ready for CRM export.

Why Lead Retrieval Matters

For exhibitors, an event is a sales channel — and lead retrieval is how that channel gets measured.

Without real-time capture, valuable conversations at the booth become incomplete notes and lost business cards. With it, every interaction is timestamped, attributed, and instantly available to your sales team.

For organisers, lead retrieval is also a commercial product. Tiered exhibitor plans, self-service onboarding, and consolidated ROI analytics create a powerful rebooking argument — exhibitors can prove their investment paid off.

Live exhibitor dashboard showing real-time lead counts and team leaderboards
Exhibitors watch lead volume and quality build in real time across booths and days.

Core Features

Instant Badge Scanning

Exhibitor teams scan attendee badges with a smartphone app or rented device and capture full consented profiles in one tap.

Custom Qualifiers & Notes

Per-exhibitor qualifying questions, lead ratings, and voice or text notes attached at the moment of capture.

Live Exhibitor Dashboard

Real-time lead counts, team leaderboards, and quality breakdowns accessible to booth managers throughout the event.

CRM-Ready Exports

Structured CSV and API exports formatted for direct import into common CRMs, available during and after the event.

Consent & Compliance

Attendee consent is captured at registration and enforced at scan time, with data handling aligned to applicable privacy law.

Smartphone with scanning app interface and real-time sync indicators

How Exhibitors Work with the System

The system runs on exhibitor smartphones through a lightweight app, or on rented dedicated devices for teams who prefer them.

Every captured lead is timestamped, attributed to the team member who scanned it, and synced to a live exhibitor dashboard — so sales managers watch lead volume and quality build in real time, booth by booth and day by day.

Implementation & Delivery

  1. Exhibitor Onboarding

    We provision exhibitor accounts, configure custom qualifiers, and deliver self-service setup guides ahead of the event.

  2. Device & App Rollout

    Exhibitor teams activate the scanning app on their own phones, or collect pre-configured rental devices at the venue.

  3. Live On-Site Support

    An on-site help desk supports exhibitors throughout, handling device issues, account questions, and data queries immediately.

  4. Data Delivery & ROI Reporting

    Each exhibitor receives their complete lead file, and the organiser receives consolidated engagement analytics across all booths.

Ideal for

Trade Shows & B2B Exhibitions: Hundreds of exhibitors capturing qualified leads simultaneously, with per-booth analytics proving exhibitor ROI.

Conference Sponsor Activations: Sponsors scan attendees at booths, demos, and sponsored sessions, tying engagement directly to their investment.

Career Fairs & Education Expos: Recruiters and institutions capture candidate profiles with custom screening questions at the point of conversation.

Real-time lead capture transforms the event from a one-day activity into an immediate sales pipeline—exhibitors see ROI before they leave the booth.

— Event Technology Best Practice

Frequently Asked Questions

Do exhibitors need special hardware to capture leads?

No. The scanning app runs on standard iOS and Android smartphones. Dedicated rental devices are available for teams that prefer them or want to avoid using personal phones.

When do exhibitors get their lead data?

Immediately. Every scan appears in the exhibitor dashboard in real time and can be exported at any point during or after the event — there is no waiting until the show closes.

How is attendee privacy handled?

Consent for data sharing is collected during registration and enforced at scan time — exhibitors only receive data attendees have agreed to share. All processing follows the privacy terms defined with the organiser and applicable data protection law.

Can we customise the qualifying questions per exhibitor?

Yes. Each exhibitor can define their own custom qualifying questions, lead ratings, and capture fields during onboarding.

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