// CATEGORY
All VR & AR
Immersive experiences that audiences remember long after the event ends.
ExploreStage and set previsualisation, exhibition stall walkthroughs, product renders and game-ready 3D assets for AR, VR and holographic displays.
A stage set, an exhibition stall or a product reveal is approved from a drawing and then built once, at full cost, with no rehearsal. The gap between the drawing and the built thing is where the surprises live: the LED wall that blocks the fire exit sightline, the sponsor logo hidden behind a truss, the kiosk that faces the wrong way, the product colour that looks different under stage light. 3D visualisation closes that gap before anything is fabricated.
ZebIQ models stages, sets, stalls and venues to scale from the actual floor plan and rigging drawings, drops in the real LED pixel maps, lighting positions and camera angles, and renders what the audience, the cameras and the stream will see from their actual seats. Clients approve a walkthrough, not a sketch. Fabricators receive dimensioned drawings from the same model. The AV team receives camera and screen sightlines. Because ZebIQ also supplies the screens, the streaming and the AR layers for many of the events we visualise, the model is built by people who know what a 3.9 mm pitch wall looks like from row 20.
The same team produces product and architectural renders, animated product reveals for the main screen, 3D explainer sequences, and optimised, game-ready assets for the experiences we build — AR photobooths and games, VR walkthroughs, holographic displays and 3D product showcases. Assets are modelled clean, textured for real-time engines where they need to run live, and delivered with the source files, so a stall designed for one expo can be re-dressed for the next instead of rebuilt.
What's included
//01
Stage and Set Previsualisation
Scale models of the stage, LED walls, trussing, lighting and seating built from the venue plan, rendered from audience and camera positions so sightlines, sponsor visibility and screen legibility are approved before fabrication.
//02
Exhibition Stall and Venue Walkthroughs
Stall designs and full venue layouts delivered as walkthrough videos and interactive views, with fabrication drawings and material schedules generated from the same model.
//03
Product Modelling and Renders
Accurate product models with correct geometry, finishes and labelling, rendered for launches, catalogues, LED reveals and configurators — photographed where exactness matters, modelled where a camera cannot go.
//04
Real-Time Assets for AR, VR and Holographic Displays
Optimised, game-ready models with clean topology, baked lighting and controlled polygon budgets for ZebIQ's AR photobooths, gamified experiences, VR walkthroughs, holographic fans and 3D product showcases.
//05
Animated Reveals and 3D Explainers
Product reveals, logo builds, data-driven animations and process explainers rendered for the main screen, the stream and social, timed to the show's run order and delivered at the wall's native resolution.
//06
Architectural and Experience Visualisation
Renders and flythroughs for experience centres, pavilions, retail spaces and installations, used to win approvals, brief contractors and plan the technology that will live inside the space.
How it works
A clear, numbered path from kickoff to live operation — so you always know what happens next.
Brief, Plans and References
We collect the venue or floor plan, rigging and power drawings, brand assets, product references and the technology list — screens, cameras, kiosks — and agree what the visualisation has to answer.
Blockout and Sightline Check
A fast, untextured model checks scale, sightlines, camera positions and screen sizes first. Layout decisions are made here, where a change costs an hour instead of a fabrication reorder.
Modelling, Materials and Lighting
Detail, materials and real lighting positions are added; LED content is mapped onto the actual pixel layout so the render shows how the graphics will read, not a placeholder.
Render, Approve and Hand Off
Stills, walkthroughs or real-time assets are delivered for approval, then the model feeds fabrication drawings, AV sightline sheets and, where the project needs it, the AR/VR build.
Where it shines
Dealer Conference Stage Sign-Off
A 1,200-seat conference stage with a curved LED wall, side screens and a product turntable visualised from the front row, the back row and the broadcast camera, with sponsor logo visibility confirmed before the set was fabricated.
Expo Stall Designed Once, Used Three Times
A 6-by-9-metre stall modelled with kiosks, lead-capture points and a demo zone, approved as a walkthrough, fabricated from the model's drawings and re-dressed for two further expos from the same file.
Product Reveal and AR Follow-Through
A new product modelled for a main-screen reveal animation, then optimised into an AR asset so delegates could place and explore it from the event app after the launch.
Related services
Frequently asked
Dimensionally exact, because the model is built from the venue's plans and the rigging drawings, and the screens are placed at their real pixel pitch and size. Lighting and material renders are close but not photometric; we say so on the render. Where colour accuracy matters — a product finish, a brand colour on fabric — we recommend a physical sample alongside the render.
Yes, and that is a large part of the point. We model with reuse in mind and deliver source files plus optimised versions for real-time use. A stall model becomes a virtual booth, a product model becomes an AR placement asset or a web configurator, provided the brief says so upfront so topology and texture budgets are set correctly.
The venue or floor plan with dimensions, any rigging or power drawings, brand assets, product references or CAD if it exists, and the list of technology going into the space. If some of that does not exist yet, we start with the blockout stage and work out the rest with your production team.
// CONTINUE EXPLORING
Where to go next.
Up to the category, across to complementary services, and into the engine-room notes.
Ready to put 3D Design, Modelling & Visualisation to work?
Share your dates and goals — we'll respond within one business day with approach, team, and budget.